![Neste: Commitment to Cleaner Sea](https://gochildren.lt/wp-content/uploads/2024/07/Screenshot-2024-07-01-at-15.34.30-1024x538.png)
ESG
![esg-14 ESG: Life below water](https://gochildren.lt/wp-content/uploads/elementor/thumbs/esg-14-qqlyyvvp9pahjia1m82b0gzivclxhky1lcuspdpzsk.png)
Challenge
Each year, Neste, a renewable fuel producer, traditionally holds a summer game as a promotional campaign to boost fuel sales. However, with a strategic shift towards focusing on sustainability goals, the summer campaign needed to align with these objectives while still driving sales.